Tuesday, January 5, 2010

The Sweet Smell of Excess: Florence Gunnarson Perfume

Hey, slick.
When was the last time you took a proper bath? (Or, pardon us, when was the last time you “drew” yourself a proper bath?)
In Hollywood’s heyday, Zsa Zsa and Eva Gabor used Florence Gunnarson oils by the gallon to scent their swimming pools. (Their scent of choice was the exotic No. 67.) Pools may be in short supply today, but your cozy bathtub is ready and waiting for the Gabor treatment.
Created more than 60 years ago for movie stars, First Ladies, and high-society pals, Florence Gunnarson bath oils are still popular with the rich and famous (Donatella Versace, Charlize Theron, Hugh Jackman). The five original essential-oil based fragrances (No. 67, Wild Fern, White Blossom, Deco No. 23, and Mary Black) can be used as bubble bath, shower gel, or perfume.
A drop is all you need to feel divinely decadent, dahlink.
Available at Barneys New York, 660 Madison Avenue, at 61st Street (212-826-8900). Call (800-337-6870), or buy it online at florencegunnarson.com.


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    1. The infamous essences of Florence Gunnarson have risen from the vault. This holiday season rekindle memories and indulge yourself, your family and friends with one or all of Florence Gunnarson perfumed bath oils. No. 67, Wild Fern, Mary Black, White Blossom and Deco No. 23 are available for a limited time. Now thru January 13th.
      Contact florencegunnarson@gmail.com for further information.

      *Did you know that Florence Gunnarson did not believe in advertising? She established her clientele exclusively through word of mouth; Martha told Marlene who told Rudy who told Lucy who . . . well you get the jist. Just think if she had twitter! Tweet us at @fgunnarson or add us on Facebook

  2. Florence Gunnarson Perfumed Bathing Oils can be found on Etsy